Steps to creating a crisis management strategy
Crisis management is a situation-based management strategy that incorporates distinct roles and duties as well as process-related organizational needs for the entire enterprise. The reaction must involve activity in the following areas: crisis assessment, crisis managing, and crisis termination. Being well-prepared for a crisis, ensuring a quick and adequate reaction, maintaining open lines of reporting …. Read More
The power of Empathy in Leadership
Empathy is the capacity to perceive another person’s thoughts and feelings in a circumstance from that person’s perspective as opposed to your own. As opposed to sympathy, where one feels influenced by another’s ideas and feelings, it is different. Three aspects of empathy—cognitive, emotional, and compassionate—have been identified by renowned psychologists Daniel Goleman and Paul …. Read More
Challenges encountered by leaders
It is impossible to overstate the role that effective leadership plays in the overall success of a business. Due to issues resulting from the leadership practices used in those companies, many have been unable to meet their objectives. Leaders always encounter internal and external challenges, regardless of their location, industry, or corporate culture. Oftentimes, their …. Read More
WHAT IS SOCIAL INTRAPRENEURSHIP?
The term “social intrapreneurship” describes how individuals who work for an organization can successfully adopt entrepreneurial mindsets. The phrase “intrapreneurship” first appeared in a white paper titled “Intra-Corporate Entrepreneurship” in 1978, written by Gifford and Elizabeth Pinchot for the Tarrytown School for Entrepreneurs. Who is a Social Intrapreneur? They are employees who develop initiatives that …. Read More
CREATE YOUR PRODUCT MESSAGING
Targeted messaging lets your customers know you understand them, and you are delivering a product that they need. You want potential customers to know how your product is different and uniquely qualified to solve their problems. Create a strong message foundation that is built upon communicating value. You should always choose benefits over features. Many …. Read More
COST UNIQUENESS
In general, there are two types of competitive advantage a firm can pursue: low cost or uniqueness. Using a low-cost strategy, a firm simply tries to have lower costs than the marginal producer in the industry. With the uniqueness strategy, a firm tries to persuade customers to pay more. A uniqueness strategy usually entails offering …. Read More
STRATEGY
When you think about strategy, what comes to mind? Let’s address what strategy is and what role it plays in your business. Kenneth Andrews, a famous strategist who had a book in 1971, called The Concept of Corporate Strategy, defined strategy as this; “strategy is the pattern of decisions in a company that determines and …. Read More
SUSTAINABILITY – THE KEY TO YOUR BUSINESSES FUTURE
What does Sustainability mean to you? Sustainability for me is crucial as it determines an essential part of the productive ecosystem overlooked by many businesses. In the long-run, Sustainability determines the quality of revenue and returns companies will be able to garner. Sustainability demands that companies pay attention to doing well profit-wise and making a …. Read More